Customer Experience - Always on

John Andrew Ford Sales Manager Blaine shows how Dealers are working with clients to revolutionize the buying experience, with a little help from Stephen. Buyers are wanting that little extra to set them apart from the neighbors, work colleagues, or just to stand out from the crowd.

At John Andrew they certainly make the customer experience exceptional. Ask us today how to integrate the RVE Configurator into your sales process today.

See the full transcript below and You Tube source video here

S: Here at John Andrew Ford, we know you want your Ford Ranger to stand out from the crowd.

B: Well guess what?  We’ve got the answer. Our Configurator. A chance for you to personalize your Ford Ranger. Blain our Sales Manager is going to show us just how you can do it.

B: Thanks Steven. So, we are staring today with a white Ranger. The perfect blank canvas for us to accessorize. A million things you can do.  Where do we start?

B: Start with the feet. Lets get the stance right on this vehicle, we need a bit of width here. 20inch alloys. What do you think of them Stephen?

S: Nice, and you got the chunky tyres to go with it.

B: Yep, all terrain tyres, great on the road as well as if you go into the rough stuff.

S: Ok, so give me something that makes it a little more muscly on the outside.

B: Ok, add some body to the vehicle, that’s what you’re asking isn’t it. Yep. How about some sports flares.

S: Yeah, really nice, now that’s now given it that muscly feel.  But, I like the Raptor grill

B: We can do that.  The genuine Ford grill.

S: Mate, now you’re getting there.  What else can you do?

B: There’s a lot we can do.  Usually what I’ll do is, I’ll try and get rid of the chrome. Let’s colour code the vehicle and add some satin black to the chrome accents.

S: Hmmhmm.  Keep going.

B: Then what I normally do is add some accessories to it. Lights, surrounds, bonnet protection, weather shields. Look, even on the back. You see, that now is completely different to what we started with, but there is one thing that we haven’t discussed, we need to.

S: The interior. What can you do with the interior.

B: What you’re actually looking for Stephen, I think, is one of our exclusive vehicles, which is an ArmourX. So, all the things that you see here, if I push this button, and a bit more.

S: Cool, and the interior?

B: The interior, well, something exclusive with the ArmourX, you can only get this from John Andrew Ford, is this leather and suede comb interior. How’s that?

S: Wow.  I am sold.

Personalize your Ranger at John Andrew Ford.  Number one by choice, not by chance.

Let your imagination run free and design your dream vehicle on our online UTE CONFIGURATOR. The one place where you can add any accessory to your Ute and actually see what it will look like before you purchase it.